PERAN MEDIA SOSIAL DALAM PENYEBARAN DAN PEMBUDAYAAN NILAI-NILAI PANCASILA SERTA PENDIDIKAN KEWARGANEGARAAN DI KALANGAN GENERASI Z

Abstract

This article discusses the role of social media in spreading and cultivating Pancasila values among Generation Z. Generation Z is a group of people who grew up in the digital era with wide access to various social media platforms.  In this context, social media becomes the main channel for them to interact, share information and form opinions.  Based on this, this article will pose problems regarding the impact of various content spread on social media on the understanding and appreciation of Pancasila values among Generation Z and what effective strategies are in cultivating Pancasila values through social media for Generation Z. Problems  This research will be studied using an in-depth analytical approach to explore how social media influences Generation Z's perceptions and attitudes towards Pancasila.  This article concludes that social media has a significant role in influencing the understanding and appreciation of Pancasila values among Generation Z. Even though there is various content that supports or opposes Pancasila, there is still room for efforts to empower these values through creative approaches and  relevant to Generation Z's life on social media.