LOBBYING AND NEGOTIATION STRATEGIES IN DETERMINING PROSPECTIVE CNG OIL AND GAS BUYERS AT PT RAJAWALI CHAKTI
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Yeremia Naftali Nathanael
Indonesia
Saifuddin Zuhri
This research discusses lobby and negotiation strategies in determining potential buyers of CNG oil and gas at PT Rajawali Chakti Utama. Lobby and negotiation are important factors in business and management, including in the oil and gas industry. Through this research, we can understand how effective lobby and negotiation strategies can help oil and gas companies achieve their goals. This research focuses on data collection through interviews and valid document collection, providing a clear and direct overview of the strategies used. Overall, a deep understanding of the target company and their needs is a key component in planning sales strategies
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